Stainmaster®

Since 1986 DuPont™ Stainmaster® carpets have provided consumers with superior stain-resistant flooring and amusing advertising. The company developed Stainmaster® after discovering that a Teflon® spray application made nylon carpeting much more resistant to stains. To take advantage of this revolution in carpeting, DuPont launched the largest advertising and promotion campaign in the carpet industry’s history. DuPont has continued to improve Stainmaster® and sell it creatively. Product improvements include DuPont Certified Stainmaster® Xtralife carpet, featuring both anti-stain and crush-resistant qualities, which premiered in 1992.

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